Lexipol has been named a winner in the 2026 Content Marketing Awards, earning recognition for Best Multi-Year Content Marketing Program. Presented by the Content Marketing Institute, the Content Marketing Awards are the largest and longest-running international awards program recognizing excellence in content strategy, creation, and visual and audio storytelling. Entries are evaluated by a panel of content and marketing experts based on how effectively they fulfill their goals and demonstrate quality in strategy, editorial execution and design.
Lexipol received the award for the sustained growth and evolution of its public safety webinar program, which delivers timely, credible guidance to professionals across law enforcement, fire and rescue, EMS, corrections and local government.
“At the heart of our content strategy is our audience and a responsibility to make valuable information accessible to those who serve their communities,” said Rebecca Heron, chief marketing officer of Lexipol. “This recognition reflects the dedication of our team and the public safety experts who help us continually improve how we share practical guidance. We are incredibly proud of how this program has grown and even more excited about how we can continue strengthening it.”
Over the past several years, the Lexipol webinar program has evolved from a series of educational presentations into a strategic, multichannel content program. Each webinar can serve as the foundation for additional resources, including articles, short-form videos, social media content, tip sheets, and on-demand learning opportunities. This approach extends the value of each discussion and allows public safety professionals to engage with information in the format and at the time that works best for them.
The webinar program combines broad topics affecting agencies across public safety, including leadership, wellness, staffing, emerging technology, and organizational readiness, with sessions created for the distinct needs of individual disciplines. These have included case law analysis for law enforcement, evidence-based fireground tactics for the fire service, and safer inmate management strategies for corrections.
A commitment to education over promotion remains central to the strategy. Topics are selected based on the challenges public safety professionals are facing, with the primary goal of providing practical guidance that can support stronger decisions, safer operations, and more prepared organizations. Lexipol webinars are offered free of charge and include certificates of completion, helping attendees document professional development and support agency training or accreditation requirements.
Lexipol continues to use audience feedback, engagement data, and evolving technology to strengthen the webinar experience. Interactive tools, supporting resources, personalized follow-up content, and on-demand access help extend learning beyond the live presentation. Each webinar also brings together relevant subject matter experts from across the country to answer the questions public safety professionals are asking and address the challenges they face.
Lexipol is proud to receive this recognition and excited to continue finding new ways to connect public safety professionals with valuable information they can use in the moments that matter.
View the complete list of 2026 Content Marketing Award winners.
